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Published on May 29, 2025

Best Way to Age Facebook Ad Accounts

If you want to run good Facebook ads, you need a strong ad account. A fresh or new ad account is like a baby — it's not ready to do big things yet. That’s why smart marketers age their Facebook ad accounts. But what does that mean? And how can you do it the best way? Let’s break it down.

What Does “Aging” a Facebook Ad Account Mean?

Aging a Facebook ad account means slowly building trust with Facebook. When you do this the right way, Facebook gives your ads more reach, better prices, and fewer bans. Aged accounts look more real, stable, and safe to Facebook’s system.

Facebook doesn’t like new accounts that suddenly spend big money or try to run “risky” ads. They flag those accounts fast. Aging your account tells Facebook, “Hey, I’m a real, careful user. Trust me.”

Why Aging Is Important

  1. Better Ad Approval – Aged accounts have fewer issues with ads getting rejected.
  2. Higher Trust Score – Facebook trusts accounts that act like real people.
  3. Fewer Bans – Facebook bans new accounts easily. Aged ones are harder to flag.
  4. Higher Spend Limits – New accounts start with low spending limits. Aged ones can scale fast.

Step-by-Step: How to Age Your Facebook Ad Account

1. Start Slow

Create your ad account and connect it to a good Facebook Business Manager. Use a real profile — not a fake one. Then wait 2–3 days before doing anything. During this time, make the account look real:

  • Add a profile photo and cover image
  • Like a few pages
  • Join a group or two
  • Make a few safe posts (nothing about ads or business yet)

This helps your profile look real to Facebook.

2. Warm Up the Pixel

If you’re using a Facebook Pixel (you should), install it on your website. Let it collect data without running ads for a few days. Just let Facebook see real people visiting your site. That builds trust.

3. Run Like Campaigns First

Start with “Page Like” campaigns. These are low-risk ads. Facebook loves them. Run them with a small budget — like $3 to $5 per day. Target safe countries like the US, UK, Canada, or Australia.

Keep these campaigns running for 5–7 days.

4. Add Payment Method Early

Connect your payment method early. Don’t wait until you’re ready to run big ads. Facebook likes seeing stable, working payment info for a few days before spending ramps up.

Use a card that works well with Facebook — like a virtual Visa or a card from a known provider. Avoid shady or prepaid cards.

5. Slowly Increase Budget

After 7–10 days of low-budget Page Like ads, you can move to simple traffic campaigns. Again, use small budgets and safe niches. Good ideas:

  • Blog posts
  • YouTube videos
  • Giveaway landing pages

Avoid risky niches like crypto, finance, health, or make-money-fast stuff at this stage.

Keep scaling your budget slowly. Don’t double it overnight. Go from $5/day to $7/day, then $10/day. Small steps.

6. Run Real Ads, Not Spam

This is a big one. Facebook is smart. It knows when you’re running spammy offers or fake content. Don’t do it. Keep your ad copy clean. Use real images and videos. Keep your landing pages fast and mobile-friendly.

If you use ClickFunnels or a similar builder, make sure your pages don’t look like scams. Add privacy and contact pages too.

What to Avoid When Aging Accounts

❌ Don’t spend big too soon

❌ Don’t run blackhat or restricted offers

❌ Don’t use fake names or stolen profiles

❌ Don’t ignore Facebook’s rules

❌ Don’t skip warming up your pixel and business page

How Long Should You Age an Account?

You should age your account for at least 2–3 weeks before scaling. Some people age their accounts for a full month. The longer, the better.

If you’re planning to use the account for risky niches later, give it more time and warm it up longer.

Pro Tip: Buy Aged Accounts Carefully

Some marketers buy aged accounts to skip the aging process. This can work — but only if you’re careful. Make sure the account:

  • Has real activity (likes, posts, friends)
  • Comes with a trusted email and phone number
  • Wasn’t used for blackhat ads in the past
  • Is paired with a working Business Manager

Only buy from trusted sellers. And don’t jump into risky campaigns right after buying. Treat it like a new account and re-warm it for a week or two.

Final Words

Aging a Facebook ad account is like building a solid house. If you rush it, it falls apart. But if you do it the smart way — slow, steady, and safe — you’ll have an ad account that performs better, spends more, and avoids bans.

At Pro Ads Shop, we help you do things the smart way. Whether you’re just starting out or ready to scale, aging your ad accounts is the first big step. Take your time, follow the steps, and build accounts that last.

Want aged, high-trust ad accounts? Reach out to us here.

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